Helium 10 Product Research: An Introduction

One of the most time-consuming tasks for e-commerce businesses is researching the online market for new and better products to sell. Amazon already carries millions of products on its site, so finding something new to sell can be a daunting task. It can take months just to research one category for one new product. How does a beginning seller—or even a seasoned seller—effectively identify and capitalize on new selling opportunities?

Fortunately, for serious sellers, Helium 10 has the tools needed to cut down on the huge time investment generally required to find new product ideas for the market. Using Helium 10’s Chrome Extension, Black Box and Trendster tools, you can quickly sort through tens of thousands of products, compare their prices, sales numbers, and reviews. You can eliminate products that face an overcrowded market with too many well-established sellers, or you can discover a need for products that no one else is effectively targeting.

This three-part course will teach you everything you need to know to use Helium 10’s product research tools.

I: The first section will teach you how to use Helium 10 Chrome Extension and its individual components, Xray, ASIN Grabber, Inventory Levels, Profitability Calculator and Review Insights.

II: The second section will teach you how to use Black Box to search for new products using keywords, ASINs, and phrases.

III: Finally, the third section will teach you how to use Trendster to find products that sell seasonally.

To begin the training, Helium 10 Evangelist and Listing Optimization Expert, Karyn Thomas, will identify some of the challenges a seller faces when trying to find a new product to sell, and how Helium 10’s tools can make that process much easier.